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How to Handle a Cancellation

Writer's picture: David PetersonDavid Peterson

The "How to Handle Cancellations" call focused on strategies for retaining clients who are considering canceling their policies. The discussion highlighted the importance of showing empathy, educating clients about the value of their coverage, and addressing common reasons for cancellations such as claims, errors, and price increases. Participants were encouraged to leave the door open for future business, follow a structured process to gather information, and offer tailored solutions like discounts or coverage adjustments. The call emphasized maintaining a positive tone, even if a cancellation occurs, to encourage clients to return in the future.


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Clint Simpson

"Last month we did 28 life and 6 disability. By far our best premium month we've ever had. The team is loving the program, and are hooked and looking forward to many  more eye opening training sessions."

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